全部术语
运营者术语表
Transparency（透明计划）
件级序列化:每件贴唯一二维码,FBA 收货时扫验,假货物理性进不了仓——防伪从投诉后置变成入仓前置。
按件收费(几美分,量大有梯度),需要品牌备案和 GTIN 一致的目录。适合被假货和跟卖放血的品牌;配合测试购买把池子里的存量假货也清掉。它和下架流程互补,不是替代。
关键数字
费率与规则以官方英文原文为准，保留原文：
- Per-unit 2D codes, verified at FBA check-in and by customers via app scan.
- Pricing runs cents per code on volume tiers; enrollment is per product, requiring Brand Registry.
- Blocks counterfeit inbound proactively — complementary to (not replaced by) takedown workflows.
本词条另有英文完整版。