全部术语
运营者术语表
SFP(卖家自配送 Prime)
自己仓发货也挂 Prime 徽章——省下 FBA 费用,换来自己扛亚马逊的时效红线。
持续性门槛:全国范围快速送达承诺、极高的准时率、周末出货、Prime 订单用 Buy Shipping——考核期过了也一直查。经济学成立的地方:超大、超重、高值、危险品这些 FBA 费用结构崩坏的品类。标准尺寸的快销品,把自己的人工诚实算进去后,FBA 通常还是更便宜。常见落点:头部 SKU 走 FBA,长尾重货走 SFP。
关键数字
费率与规则以官方英文原文为准,保留原文:
- Ongoing bars include fast nationwide delivery promises, very high on-time delivery rates, weekend operations, and Amazon Buy Shipping on Prime orders — enforced continuously, not just during the trial.
- Where it earns its complexity: oversized, heavy, high-value, or hazmat products whose FBA economics break down.
本词条另有英文完整版。